Test Bank For Contemporary Business 15th Edition by Louis Boone, David Kurtz- Ebook PDF Instant Download/Delivery: 1118291980, 978-1118291986
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Boone and Kurtz, Contemporary Business 15th Edition delivers solutions at the speed of business.
Solutions designed to help you improve critical thinkingfrom the Boone and Kurtz Student Case Videos to the Weekly Updates news blogwill get students thinking, talking, connecting and making decisionsat the speed of business.
Experience a textbook program that supports your goals to stimulate curiously, show relevance, promote creativity and prepare students for whats ahead, in their academic and business careers.
Contemporary Business 15th Table of contents:
PART 1 Business in a Global Environment
Chapter 1 The Changing Face of Business
Chapter 2 Business Ethics and Social Responsibility
Chapter 3 Economic Challenges Facing Contemporary Business
Chapter 4 Competing in World Markets
PART 2 Starting and Growing Your Business
Chapter 5 Forms of Business Ownership and Organization
Chapter 6 Starting Your Own Business: The Entrepreneurship Alternative
PART 3 Management: Empowering People to Achieve Business
Chapter 7 Management, Leadership, and the Internal Organization
Chapter 8 Human Resource Management: From Recruitment to Labor Relations
Chapter 9 Top Performance through Empowerment, Teamwork, and Communication
Chapter 10 Production and Operations Management
PART 4 Marketing Management
Chapter 11 Customer-Driven Marketing
Chapter 12 Product and Distribution Strategies
Chapter 13 Promotion and Pricing Strategies
PART 5 Managing Technology and Information
Chapter 14 Using Technology to Manage Information
PART 6 Managing Financial Resources
Chapter 15 Understanding Accounting and Financial Statements
Chapter 16 The Financial System
Chapter 17 Financial Management 520
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