Console Wars Sega Nintendo and the Battle that Defined a Generation 1st edition by Blake Harris – Ebook PDF Instant Download/Delivery: 0062276719, 9780062276711
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Product details:
ISBN 10: 0062276719
ISBN 13: 9780062276711
Author: Blake Harris
Now a documentary on CBS All Access. Following the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry. In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo. The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan. Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It’s the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry. A best book of the year: NPR, Slate, Publishers Weekly, Goodreads
Console Wars Sega Nintendo and the Battle that Defined a Generation 1st Table of contents:
PART ONE: GENESIS
1. THE OPPORTUNITY
2. R & D
3. THE STORY OF TOM KALINSKE
4. RUDE AWAKENING
5. THE HISTORY OF NOA
6. THE NAME OF THE GAME
7. POSTCARDS FROM ARKANSAS
8. THE BIRTH OF AN ICON
9. TRIPPED UP
10. EXTREMELY DANGEROUS
11. LIGHTNING IN A BOTTLE
12. THE REVOLUTION WILL BE PIXELATED
PART TWO: SONIC VS. MARIO
13. THE WINDS OF CHANGE
14. SEGAVILLE
15. THE PHYSICIST IS DISPLEASED
16. ROPE-A-DOPE
17. SHOWDOWN
18. THE UNDERDOG DAYS OF SUMMER
19. THE ENEMY OF MY ENEMY
20. WORTH WAITING FOR
21. THE HEART AND THE BRAIN
PHOTO SECTION
PART THREE: THE NEXT LEVEL
22. TARGET PRACTICE
23. SEQUELS, SKIRMISHES, AND BASEBALL IN SEATTLE
24. FYRIRGEFNING SYNDANNA
25. BACK 2 WORK
26. ORIGIN STORIES
27. SOMETHING BEYOND VIDEOGAMES
28. BOCA
29. AFTER THE BLACKOUT, BUT
30. JUST DO IT
31. TOO HOT, TOO COLD, AND JUST RIGHT
32. THE KUTARAGI DREAM MACHINE
33. A QUICK LAP AROUND VICTORY LANE
34. COPS AND ROBBERS
35. SHOSHINKAI
36. PROMETHEUS REVISITED
37. THE SEGA-SONY-NINTENDO LOVE TRIANGLE
38. SOMETHING WICKED THIS WAY COMES
39. AND AWAY WE GO!
PART FOUR: CIVIL WAR
40. HOW THE GRINCH STOLE CHRISTMAS
41. FUGU
42. BARBARIANS AT THE GATE
43. MAGIC CARPET RIDE
44. CRAZY LIKE A FOX
45. UNACCEPTABLE
46. BLOOD, SWEAT, AND TIERS
47. THE MAN WHO CAME FROM PEPSI
48. MARCH OF THE LEMMINGS
49. SWITCHING SIDES
50. THE TIPPING POINT
51. THE LAST AND BEST OF THE PETER PANS
PART FIVE: THE TORTOISE AND THE HARE
52. NEXT GEN
53. MAN’S BEST FRIEND
54. NIGHT TRAPPED
55. IT’S JUST WINDY … NOT A METAPHOR
56. COMBAT PAY
57. LIFE ON MARS
58. ROSES ARE RED
59. BLAST FROM THE PAST
60. KINGS OF THE JUNGLE
61. AND THEN THERE WERE THREE
62. FORK IN THE ROAD
63. KILLER INSTINCT
64. GAME OVER
EPILOGUE
ACKNOWLEDGMENTS
ABOUT THE AUTHOR
CREDITS
COPYRIGHT
ABOUT THE PUBLISHER
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Tags: Blake Harris, Console Wars, a Generation, the Battle