Essentials of Strategic Management The Quest for Competitive Advantage 3rd edition by John Gamble, Arthur Thompson, Margaret Peteraf ISBN 0078029287 978-0078029288
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Essentials of Strategic Management The Quest for Competitive Advantage 3rd edition by John Gamble, Arthur Thompson, Margaret Peteraf – Ebook PDF Instant Download/Delivery: 0078029287 , 978-0078029288
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Product details:
ISBN 10: 0078029287
ISBN 13: 978-0078029288
Author: John Gamble, Arthur Thompson, Margaret Peteraf
Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concisely-written strategic management text that’s robust and theory-driven and supported with a compelling collection of cases. This text was written with four objectives in mind:
1) Although relatively brief in length, the text provides students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools;
2) It simplifies the task of demonstrating student learning through course embedded assessment;
3) The concepts are supported by contemporary, well-written cases involving headline strategic issues; and lastly,
4) The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.
Essentials of Strategic Management The Quest for Competitive Advantage 3rd Table of contents:
Chapter1 : Introduction
Chapter 2: Content
Chapter 3: Conclusion
Chapter 4: Appendices
Chapter 5: Glossary
Chapter 6: References
Chapter 7: Index
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Tags: John Gamble, Arthur Thompson, Margaret Peteraf, Strategic Management, Competitive Advantage