Instant download Invisible Brand Marketing in the Age of Automation Big Data and Machine Learning 1st The William Ammerman pdf, docx, kindle format all chapters after payment.
Product details:
- ISBN 10: 1260441261
- ISBN 13: 9781260441260
- Author: William Ammerman
Table contents:
Part I: Emergence
Chapter 1. The Invisible Brand Takes Over
Chapter 2. The Roots of the Invisible Brand in Digital Advertising
Chapter 3. Persuasion Equations
Chapter 4. Infinite Data from Smarter Things
Chapter 5. Beyond the Turing Test
Part II: Synthesis
Chapter 6. Marketing with Psychotechnology
Chapter 7. Nature Versus Nurture Versus Neural Networks
Chapter 8. The Algorithmic Economy
Chapter 9. Privacy, Propaganda, and Politics
Chapter 10. The God Algorithm
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