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Killing Sacred Cows Overcoming the Financial Myths That Are Destroying Your Prosperity 1st edition by Garrett Gunderson 1626349835 9781626349834

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ISBN 10: 1626349835

ISBN 13: 9781626349834

Author: Garrett B. Gunderson

Our culture is riddled with destructive myths about money and prosperity that are severely limiting our power, creativity, and financial potential. In Killing Sacred Cows, Garrett B. Gunderson boldly exposes ingrained fallacies and misguided traditions in the world of personal finance. He presents a revolutionary perspective that can create unprecedented opportunity and wealth for individuals.

Our financial lives are intimately connected to our societal contributions, and we must be financially free in order to achieve our fullest potential. Yet most people are held captive in their financial lives by misinformation, propaganda, and the lack of knowledge. Through well-reasoned arguments and pitiless logic, Gunderson attacks these sacred cows with revolutionary insights, such as

– High returns without high risk
– “Security” without a corporate job
– Debt that increases your financial productivity
– Enjoying your money instead of waiting for retirement

?Killing Sacred Cows is a must-read for brave individuals willing to question common assumptions and teachings, overcome the herd mentality, break through financial myths, and live a purposeful, passionate, and prosperous life.

Garrett Gunderson is an entrepreneur who became a multimillionaire by the age of twenty-six. He is the owner of five companies, and winner of Utah’s Entrepreneur of the Year award. Garrett coaches elite business owners in the financial services industry. He co-authored ‘Curriculum for Wealth.’

Killing Sacred Cows Overcoming the Financial Myths That Are Destroying Your Prosperity 1st Table of contents:

Myth 1: The Finite Pie

Scarcity thinking brings out the worst in us including fear, pride, jealousy, selfishness, and adversarial competition. Replacing scarcity with abundance helps us to increase our creativity, productivity, health, wealth, and happiness.

Myth 2: You’re in It for the Long Haul 

The accumulation theory of wealth creation, which teaches us to save money and compound interest for long periods of time, prevents us from achieving our full potential. A more productive financial theory is utilization, which helps us to maximize our value creation and therefore our wealth in the present moment.

Myth 3: It’s All About the Numbers

Prosperity has less to do with our financial numbers on paper and more to do with our happiness and fulfillment. This shift in mindset helps us to put numbers in their proper perspective.

Myth 4: Financial Security 

True financial security does not come from the government, corporations, benefits, and entitlements; it comes from within us. Taking responsibility for our wealth leads us to transcend false security to find both true security and freedom.

Myth 5: Money Is Power

Money has no power except the power that people give it. Money is an effect, or a byproduct; value creation is the cause.

Myth 6: High Risks = High Returns

“High risk equals high return” is a gambling, not a true investing, philosophy. The best and safest investments are those that align with our passions, knowledge, and abilities and that we can control.

Myth 7: Self-Insurance 

“Self-insurance” really means no insurance. The best way to reduce your insurance expenses is to get the best insurance and as much of it as possible.

Myth 8: Avoid Debt Like the Plague 

People fear debt because they don’t understand the technical definition. Understanding the technical definitions of debt and liabilities opens up a world of possibility.

Myth 9: A Penny Saved Is a Penny Earned

Value is a far more important consideration than price when it comes to our purchases and investments.

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