Managerial Economics 14th Edition by Eric Bentzen, Mark Hirschey – Ebook PDF Instant Download/Delivery: 1473709261 , 978-1473709263
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Product details:
ISBN 10: 1473709261
ISBN 13: 978-1473709263
Author: Eric Bentzen, Mark Hirschey
The economic concepts presented in Managerial Economics show you how to use common sense to understand business and solve managerial problems. This innovative text helps you sharpen your economic intuition. With its unique integrative approach, the text demonstrates that important business decisions are interdisciplinary, illustrating how different functions work together. A basic valuation model is constructed and used as the underlying economic model of the firm; each topic is then related to an element of the value maximization model a process that shows how management integrates accounting, finance, marketing, personnel and production functions. The text also provides an intuitive guide to marginal analysis and basic economic relations.
Managerial Economics 14th Table of contents:
Chapter1 : Introduction
Chapter 2: Content
Chapter 3: Conclusion
Chapter 4: Appendices
Chapter 5: Glossary
Chapter 6: References
Chapter 7: Index
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Tags: Eric Bentzen, Mark Hirschey, Managerial Economics