Mastering Strategic Management 1st Edition by Dave Ketchen, Jeremy Short – Ebook PDF Instant Download/Delivery: 145336949X ,9781453369517
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ISBN 10: 145336949X
ISBN 13: 9781453369517
Author: Dave Ketchen, Jeremy Short
MASTERING THE EVIDENCE: Each chapter now includes one or more “Research Roundups.” A brief paragraph is used to summarize the findings of cutting-edge business research and to explain the implications of the findings. MASTERING ENTREPRENEURIAL STRATEGIES: Each chapter now includes one or more “Small Business Spotlights.” Here we focus on small businesses that have devised unique innovations in order to succeed. This material helps students understand how small firms can make a big impact.
Mastering Strategic Management 1st Edition Table of contents:
Chapter 1: What is Strategic Management?
- 1.1 The Importance of Strategic Management
- 1.2 Key Concepts in Strategic Management
- 1.3 The Strategic Management Process
- 1.4 The Role of Strategy in Business Success
- 1.5 A Framework for Thinking About Strategic Management
Chapter 2: Analyzing the External Environment
- 2.1 The External Environment and Its Importance to Strategy
- 2.2 Industry Analysis and the Five Forces Framework
- 2.3 Macroenvironmental Analysis: PESTEL Framework
- 2.4 Identifying Key Success Factors in an Industry
- 2.5 Competitive Intelligence and Environmental Scanning
Chapter 3: Analyzing the Internal Environment
- 3.1 Understanding Resources, Capabilities, and Core Competencies
- 3.2 The Role of the Value Chain in Internal Analysis
- 3.3 Organizational Culture and its Impact on Strategy
- 3.4 Analyzing and Leveraging Firm Resources and Capabilities
- 3.5 Assessing Organizational Strengths and Weaknesses
Chapter 4: Business-Level Strategy
- 4.1 Defining Business-Level Strategy
- 4.2 Cost Leadership vs. Differentiation Strategy
- 4.3 Focused Strategies: Cost Focus and Differentiation Focus
- 4.4 Competitive Advantages and Strategic Positioning
- 4.5 Choosing a Business-Level Strategy
Chapter 5: Corporate-Level Strategy
- 5.1 What is Corporate-Level Strategy?
- 5.2 Diversification Strategies: Related and Unrelated Diversification
- 5.3 Vertical Integration and Strategic Alliances
- 5.4 Mergers and Acquisitions
- 5.5 Corporate Governance and Strategic Leadership
Chapter 6: Global Strategy
- 6.1 The Globalization of Business
- 6.2 Strategic Options for Competing Globally
- 6.3 Entry Strategies for International Markets
- 6.4 Global Integration vs. Local Responsiveness
- 6.5 Challenges of Global Strategy Implementation
Chapter 7: Strategy Implementation
- 7.1 Translating Strategy into Action
- 7.2 Organizational Structure and Design
- 7.3 Leadership and Decision Making in Strategy Implementation
- 7.4 Managing Organizational Change and Culture
- 7.5 Evaluating and Controlling Strategy
Chapter 8: Competitive Advantage and Sustainability
- 8.1 What is Competitive Advantage?
- 8.2 Sources of Competitive Advantage
- 8.3 Sustaining Competitive Advantage in Dynamic Markets
- 8.4 The Role of Innovation and Technology in Competitive Advantage
- 8.5 Challenges to Sustaining Competitive Advantage
Chapter 9: Strategic Entrepreneurship
- 9.1 What is Strategic Entrepreneurship?
- 9.2 The Role of Innovation in Entrepreneurship
- 9.3 Developing Entrepreneurial Strategies
- 9.4 Corporate Entrepreneurship and Intrapreneurship
- 9.5 Creating and Exploiting New Opportunities
Chapter 10: Ethics, Corporate Social Responsibility, and Strategic Leadership
- 10.1 The Importance of Ethics in Strategic Management
- 10.2 Corporate Social Responsibility (CSR) and Strategy
- 10.3 Stakeholder Theory and Strategic Leadership
- 10.4 Ethical Decision Making in Strategy
- 10.5 Leading with Integrity and Responsibility
Chapter 11: Strategic Management in Practice
- 11.1 Case Study Approach to Strategic Management
- 11.2 Analyzing Real-World Strategic Decisions
- 11.3 Tools and Frameworks for Strategic Management in Practice
- 11.4 Lessons from Successful and Failed Strategies
- 11.5 The Future of Strategic Management
Appendices
- A. Glossary of Key Terms
- B. Recommended Resources for Further Reading
- C. Index
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