MGH Selling Building Partnerships 8th Edition by Stephen Castleberry, John Tanner – Ebook PDF Instant Download/Delivery: 0073530018 , 978-0073530017
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Product details:
ISBN 10: 0073530018
ISBN 13: 978-0073530017
Author: Stephen Castleberry, John Tanner
Selling: Building Partnerships, 8e remains the most innovative textbook in the Selling course area today with its unique role plays and partnering skills which are critical skills for all business people. The authors emphasize throughout the text the need for salespeople to be flexible–to adapt their strategies to customer needs, buyer social styles, and relationship needs and strategies. This is followed by a complete discussion of how effective selling and career growth are achieved through planning and continual learning. This market-leading text has been updated to continue its relevance in the Selling market today just as it was twenty years ago.
MGH Selling Building Partnerships 8th Table of contents:
Chapter1 : Introduction
Chapter 2: Content
Chapter 3: Conclusion
Chapter 4: Appendices
Chapter 5: Glossary
Chapter 6: References
Chapter 7: Index
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Tags: Stephen Castleberry, John Tanner, MGH Selling, Building Partnerships