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Nudge Paperback Large Print 1st edition by Richard Thaler, Cass Sunstein ISBN 0300144709 9780300144703

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Nudge Paperback – Large Print, 1st edition by Richard H Thaler, Cass R. Sunstein  – Ebook PDF Instant Download/Delivery: 0300144709, 978-0300144703

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Product details:

ISBN 10: 0300144709
ISBN 13: 978-0300144703
Author: Richard H Thaler, Cass R. Sunstein

Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children’s health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad decisions that make us poorer, less healthy and less happy. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice. “Nudge” offers a unique new way of looking at the world for individuals and governments alike. This is one of the most engaging, provocative and important books you will ever read.
 

Nudge Paperback Large Print 1st Table of contents:

Part I: Humans and Econs

1. Biases and Blunders
2. Resisting Temptation
3. Following the Herd
4.When Do We Need a Nudge?
5. Choice Architecture

Part II: Money

6. Save More Tomorrow
7. Naive Investing
8. Credit Markets
9. Privatizing Social Security: Smorgasbord Style

Part III: Health

10. Prescription Drugs: Part D for Daunting
11. How to Increase Organ Donations
12. Saving the Planet

Part IV: Freedom

13. Improving School Choices
14. Should Patients Be Forced to Buy Lottery Tickets?
15. Privatizing Marriage

Part V: Extensions and Objections

16. A Dozen Nudges
17. Objections
18. The Real Third Way
19. Bonus Chapter: Twenty More Nudges

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