Platforms and Cultural Production 1st edition by Thomas Poell, David Nieborg, Brooke Erin Duffy ISBN 1509540525 9781509540525

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ISBN 10: 1509540525
ISBN 13: 9781509540525
Author:  Thomas Poell, David Nieborg, Brooke Erin Duffy

The widespread uptake of digital platforms – from YouTube and Instagram to Twitch and TikTok – is reconfiguring cultural production in profound, complex, and highly uneven ways. Longstanding media industries are experiencing tremendous upheaval, while new industrial formations – live-streaming, social media influencing, and podcasting, among others – are evolving at breakneck speed.

Poell, Nieborg, and Duffy explore both the processes and the implications of platformization across the cultural industries, identifying key changes in markets, infrastructures, and governance at play in this ongoing transformation, as well as pivotal shifts in the practices of labor, creativity, and democracy. The authors foreground three particular industries – news, gaming, and social media creation – and also draw upon examples from music, advertising, and more. Diverse in its geographic scope, Platforms and Cultural Production builds on the latest research and accounts from across North America, Western Europe, Southeast Asia, and China to reveal crucial differences and surprising parallels in the trajectories of platformization across the globe.

Offering a novel conceptual framework grounded in illuminating case studies, this book is essential for students, scholars, policymakers, and practitioners seeking to understand how the institutions and practices of cultural production are transforming – and what the stakes are for understanding platform power.

Platforms and Cultural Production 1st Table of contents:

1 Introduction

Platforms and Platformization

Cultural Producers and Other Complementors

Argument and Plan of the Book

Notes

Part I: Institutional Changes

2 Markets

Introduction

Old and New Regimes of Economic Power

Platform Economics

Platform Evolution and Ecosystems

Becoming a Complementor

Conclusion

Notes

3 Infrastructure

Introduction

Platforms and Infrastructuralization

Platforms as Components-based Data Infrastructures

Infrastructural Integration by Complementors

Conclusion

Notes

4 Governance

Introduction

Platform Governance

Regulation

Curation

Moderation

Navigating Platform Governance

Conclusion

Notes

Part II: Shifting Cultural Practices

5 Labor

Introduction

Platform Precarity

Invisibility

Individuality

Insecurity

Inequality

Conclusion

Notes

6 Creativity

Introduction

Tensions

Nichification

Metrification

Branded Content

Authenticity

Conclusion

Notes

7 Democracy

Introduction

Democratic ideals and tensions

Access

Diversity

Protection

Truthfulness

Conclusion

Notes

8 Conclusion: Power

Institutional Power

Productive Power

Variations

Note

References

Index

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Tags: Thomas Poell, David Nieborg, Brooke Erin Duffy, Cultural Production