Strategic Management Concepts and Cases 1st Edition by Jeffrey H. Dyer, Paul C. Godfrey, Robert J. Jensen, David J. Bryce – Ebook PDF Instant Download/Delivery: 1394161905, 9781394161904
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Product details:
ISBN 10: 1394161905
ISBN 13: 9781394161904
Author: Jeffrey H. Dyer, Paul C. Godfrey, Robert J. Jensen, David J. Bryce
Students enjoy the concise and approachable style of Strategic Management: Concepts and Cases, 5th Edition. Written in an accessible Harvard Business Review style with lots of practical examples and strategy tools, this course engages students with an easy-to-understand learning experience to strategic management concepts that will help them succeed in today’s workplace. The newest edition of Strategic Management sparks ideas, fuels creative thinking, and discussion, while engaging students via contemporary examples, outstanding author-produced cases, unique Strategy Tool Applications, and much more!
Strategic Management Concepts and Cases 1st Table of contents:
Chapter 1: What is Business Strategy
Chapter 2: Analysis of the External Environment: Opportunities and Threats
Chapter 3: Internal Analysis: Strengths, Weaknesses and Competitive Advantage
Chapter 4: Cost Advantage
Chapter 5: Differentiation Advantage
Chapter 6: Corporate Strategy
Chapter 7: Vertical Integration and Outsourcing
Chapter 8: Strategic Alliances
Chapter 9: International Strategy
Chapter 10: Innovative Strategies That Change the Nature of Competition
Chapter 11: Competitive Strategy
Chapter 12: Implementing Strategy
Chapter 13: Corporate Governance and Ethics
Chapter 14: Strategy and Society
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Tags: Strategic Management, Concepts, Jeffrey Dyer, Paul Godfrey, Robert Jensen, David Bryce