Test Bank for Managerial Economics Applications Strategies and Tactics 14th Edition by James McGuigan, Moyer, Frederick Harris ISBN 1305506383 978-1305506381
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ISBN 10: 1305506383
ISBN 13: 978-1305506381
Author: James McGuigan, Moyer, Frederick Harris
Learn how to think analytically and make better business decisions as a future business leader with the insights found in MANAGERIAL ECONOMICS: APPLICATIONS, STRATEGIES AND TACTICS, 14E. This timely edition illustrates how today’s effective managers apply economic theory and techniques to solve real-world everyday decision problems. The concise new edition offers a comprehensive current approach with cutting-edge coverage of important and relevant management topics.
Managerial Economics Applications Strategies and Tactics 14th Table of contents:
Part I. Introduction
Chapter 1. Introduction and Goals of the Firm
Chapter 2. Fundamental Economic Concepts
Part II. Demand and Forecasting
Chapter 3. Demand Analysis
Chapter 4. Estimating Demand
Chapter 5. Business and Economic Forecasting
Chapter 6. Managing in the Global Economy
Part III. Production and Cost
Chapter 7. Production Economics
Chapter 8. Cost Analysis
Chapter 9. Applications of Cost Theory
Part IV. Pricing and Output Decisions: Strategy and Tactics
Chapter 10. Prices, Output, and Strategy: Pure and Monopolistic Competition
Chapter 11. Price and Output Determination: Monopoly and Dominant Firms
Chapter 12. Price and Output Determination: Oligopoly
Chapter 13. Best-Practice Tactics: Game Theory
Chapter 14. Pricing Techniques and Analysis
Part V. Organizational Architecture and Regulation
Chapter 15. Contracting, Governance, and Organizational Form
Chapter 16. Government Regulation
Chapter 17. Long-Term Investment Analysis
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Tags: James McGuigan, Moyer, Frederick Harris, Managerial Economics, Applications Strategies