What Management Is 1st edition by Joan Magretta – Ebook PDF Instant Download/Delivery: 0743242240 , 9780743242240
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ISBN 10: 0743242240
ISBN 13: 9780743242240
Author: Joan Magretta
A beginner’s guide and a bible for one of the greatest social innovations of modern times: the discipline of management. Whether you’re new to the field or a seasoned executive, this book will give you a firm grasp on what it takes to make an organization perform. It presents the basic principles of management simply, but not simplistically. Why did an eBay succeed where a Webvan did not? Why do you need both a business model and a strategy? Why is it impossible to manage without the right performance measures, and do yours pass the test? What Management Is is both a beginner’s guide and a bible for one of the greatest social innovations of modern times: the discipline of management. Joan Magretta, a former top editor at the Harvard Business Review, distills the wisdom of a bewildering sea of books and articles into one simple, clear volume, explaining both the logic of successful organizations and how that logic is embodied in practice. Magretta makes rich use of examples— contemporary and historical—to bring to life management’s High Concepts: value creation, business models, competitive strategy, and organizational design. She devotes equal attention to the often unwritten rules of execution that characterize the best-performing organizations. Throughout she shows how the principles of management that work in for-profit businesses can—and must—be applied to nonprofits as well. Most management books preach a single formula or a single fad. This one roams knowledgeably over the best that has been thought and written with a practical eye for what matters in real organizations. Not since Peter Drucker’s great work of the 1950s and 1960s has there been a comparable effort to present the work of management as a coherent whole, to take stock of the current state of play, and to write about it thoughtfully for readers of all backgrounds. Newcomers will find the basics demystified. More experienced readers will recognize a store of useful wisdom and a framework for improving their own performance. This is the big-picture management book for our times. It defines a common standard of managerial literacy that will help all of us lead more productive lives, whether we aspire to be managers or not.
What Management Is 1st Table of contents:
Introduction: The Universal Discipline
Part I: Design: Why People Work Together and How
Chapter 1: Value Creation: From the Outside In
Chapter 2: Business Models: Converting Insight to Enterprise
Chapter 3: Strategy: The Logic of Superior Performance
Chapter 4: Organization: Where to Draw the Lines
Part II: Execution: Making It Happen
Chapter 5: Facing Reality: Which Numbers Matter and Why
Chapter 6: The Real Bottom Line: Mission and Measures
Chapter 7: Betting on the Future: Innovation and Uncertainty
Chapter 8: Delivering Results: First, You Focus
Chapter 9: Managing People: Which Values Matter and Why
Epilogue: Next Steps
Sources and Related Readings
About Joan Magretta
Index
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