Zero to One Notes on Startups or How to Build the Future 1st edition by Peter Thiel, Blake Masters ISBN 0804165254 978-0804165259

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ISBN 10:0804165254 
ISBN 13: 978-0804165259
Author Peter Thiel, Blake Masters

If you want to build a better future, you must believe in secrets.

The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.

Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.

Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.

Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.

Zero to One Notes on Startups or How to Build the Future 1st Table of contents:

1. The Challenge of the Future

2. Party Like It’s 1999

3. All Happy Companies Are Different

4. The Ideology of Competition

5. Last Mover Advantage

6. You Are Not a Lottery Ticket

7. Follow the Money

8. Secrets

9. Foundations

10. The Mechanics of Mafia

11. If You Build It, Will They Come?

12. Man and Machine

13. Seeing Green

14. The Founder’s Paradox

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Peter Thiel,Blake Masters,One Notes,the Future